Yellow Pages advertising
The agreement also includes provision for regional authorities to take up additional pages for local civil defence information at a substantially discounted price. Councils wanting to take up additional pages in the regional phone books for civil defence information will get a 75% discount on the cost of the pages.
“Civil defence has had a presence in the Yellow Pages for about 30 years and people expect to find that information in their book. The agreement means that every household and workplace in the country that has a Yellow Pages will continue to have civil defence information available in the same place that they have to come to expect it,” said MCDEM Director John Hamilton. "We acknowledge the support of Yellow Pages Group helping keep our communities informed and prepared.”
Advertisements appear in all the 18 phone books around the country. They are on the inside back cover of the Yellow Pages for regions that have separate books, and on the inside front cover for the combined books.
Yellow Pages Group Marketing Director Blair Glubb said that the Yellow book is probably the best known and most used find-it resource in New Zealand, and as such is the perfect vehicle to carry essential information on what to do in an emergency.
“Civil Defence plays a vital role in our communities, and with every home and business throughout the country having a Yellow book, we are ideally placed to support the work they do,” Mr Glubb said.
Download a copy of the Yellow Pages ad (pdf)
Download the production schedule (doc) of when each of the books goes to print.
Download a spreadsheet showing the Yellow pages ratecard (xls) and the discounted price for councils wishing to take additional pages.
If any of the regions would like to take advantage of the discounted advertising offered by Yellow Pages please contact chandrika.kumaran@dia.govt.nz.
